Earlier today, Billboard.com premiered Jack Harlow’s new visual “Sundown” off his anticipated project, “Loose”. The Neptunes-reminiscent vibe of the track, produced by his in-house producer and friend 2fo’, takes listeners on a journey as Jack delivers a melodic flow with hard-hitting lyrics. In the video, Jack Harlow is seen riding in an old-school Cadillac with his rap crew, “The Homies”, through their native town of Louisville, KY. Jack takes it back to his local neighborhood with a block party at the house with hundreds of friends.
This video truly depicts what type of fun happens when the sun goes down. “’SUNDOWN’ is me breaking the silence. We haven’t dropped anything all year. This Feels like an epic way to come back. ‘Loose’ is the new tape and it’s something I have high expectations for,” the “Dark Knight” Jack explains. “It’s definitely tapping into a style my fans haven’t heard yet. I had a lot more fun making this project. Hopefully it shows”, Harlow tells Billboard.