Actress, #1 New York Times best-selling author and fashion mogul La La Anthony launched her new denim collection just in time for the holiday season at Ashley Stewart on Saturday, December 22nd at their retail location on 125th Street in Harlem, NY.
Customers were able to meet, greet and shop with La La as she celebrated her new capsule collection which consists of dresses, jumpsuits, tops, and bottoms, including denim, activewear and outerwear in sizes 12 to 32.
The capsule retails from $78 to $120 and is available online and in 20 Ashley Stewart stores in New York, California, Georgia and Illinois. Ashley Stewart’s 89 stores primarily serve plus-size women within urban communities across the U.S.
Anthony continues to distribute her denim line, which is available in sizes 0 to 14, to Lord & Taylor but that deal is no longer exclusive. Ashley Stewart is Anthony’s first big partnership outside her Lord & Taylor deal.
To say the least the event was a successful one!