American Honda Summer Sales Success Continues with Strong August Results
Honda Brand
- Honda brand up over 56% on August sales of 99,785 units, with turn rates above 75%
- Honda electrified models post record August sales, topping 25,000 units for the 6th straight month with both CR-V and Accord hybrid-electric models exceeding 50% of sales mix
- CR-V nears 31,000 units, marking 6th straight month of 30,000 units or better
- Pilot sales top 10,000 units despite supply issues
- HR-V posts best month of the year and best August of all time on sales of 11,404 units
- Odyssey tops 5,900 units, and 50,000 for the year, to remain a force in the minivan segment
- Civic and Accord maintain passenger car sales momentum, combining for more than 34,000 units
Acura Brand
- Acura sales surpass 12,000 units for 6th straight month, up 47% in 2023 on balanced sales results
- New Integra passes 2,500 units for the 7th straight month, maintaining sales momentum and leadership of the premium gateway segment. Recently launched Integra Type S contributes 11% of sales mix
- TLX sales (1,231) driven by strong performance of Type S models (26% of mix)
- RDX (3,962) and MDX (4,172) combine for more than 8,100 units, with RDX posting its best month of the year
American Honda | ![]() |
![]() |
|||||||
August | Total 111,944 |
Cars
38,763 |
Trucks
73,181 |
Total
12,159 |
Cars
4,025 |
Trucks
8,134 |
Total
99,785 |
Cars
34,738 |
Trucks
65,047 |