Rising Seattle rapper Highway releases his hypnotic major label debut single, “Cash Talk (No Talkin)”. Over heavy bass, gently plucked guitar, and steady 808s, the hip-hop upstart unloads a barrage of flex-heavy bars with a free-flowing nonchalance that highlights his unfiltered style. “Cash Talk (No Talkin)” is now available at all digital retailers via Victor Victor Worldwide / Geffen Records.
“Count fast he ain’t nothing but a call away, no money counter I count all today,” Highway spits in his signature Auto-Tune-drenched flow. “Baby come up stand tall for me, ‘cuz I wanna deal wit your flaws today.” Employing a free-associative delivery, “Cash Talk (No Talkin),” which is co-produced by Jonny Made It, showcases Highway’s lyrical ingenuity and ability to knit threads together with the sheer power of his melodies. It’s an auspicious debut from a hotly tipped newcomer.
Highway might be a fresh face to some, but his deep sense for the genre comes from his time spent as an in-demand producer. As a beat maker, he reached a level of satisfaction and achievement with his work and decided to turn his talent toward rapping as well. It didn’t take long for Highway to realize that he belonged behind the mic, too. Confidence is central to his art, and he advocates for those who are unapologetically themselves and willing to follow their passions.
“Cash Talk (No Talkin)” broadcasts that earned confidence loud and clear even as Highway floats through the murky, euphoric atmosphere. It’s no wonder he’s caught cosigns from folks like Billboard-charting producer Jetson, producer and recording artist Ye Ali, Nick Mira of Internet Money, and indie auteur Sango. Now with “Cash Talk (No Talkin),” Highway confirms what was already in the air: with a holistic understanding of his art, he’s ready to share his vision with the broader audience that’s been waiting for him.