DC The Don – “Hello DC!”

The Milwaukee-Born Artist Shows the Full Breadth of His Talents in the Latest Video From His Debut Album Come As You Are

Equally adept at spinning fast-paced rhymes as unleashing soaring melodies, Milwaukee’s DC The Don is a special talent. Taking the time to bask in the lights of his city’s skyline, DC shares Hello DC!,” his new music video. Produced by G1, who layers thumping 808s, cinematic synth strings, and dramatic keyboard arpeggios, “Hello DC!” gives the 20-year-old rapper the opportunity to show the full breadth of his abilities. One moment, he’s decrying naysayers who “hate from the bleachers” in a pop-punk-inspired sing-song, the next he’s brags about his yellow diamonds with speedy syllables, and later, he brags about his superior work ethic in intense, auto-tuned yelps. In the video, directed by Juniper Visuals, DC maxes in Milwaukee with his homies, as he rocks designer threads and sports a Mickey Mouse-inspired backpack.

“Hello DC!” is the rapper’s first new video since the release of Come As You Are, DC’s engaging and hyper-melodic debut album, which has amassed more than 40 million streams across platforms. Spanning 14 tracks, CAYA emphasizes the importance of being authentic to your creative self, and reflects the 20-year-old rapper’s willingness to put in the work and create his own lane in a stifling city. The new album is home to previously released fan favorites like the pop-punk Jesus Can’t Save You, the hard-hitting collab Red Light” ft. DDG & YBN Almighty Jay, and the Supah Mario-produced Nascar Racer.” With additional production from Trademark, GarzaSephGotTheWaves, and others, Come As You Are is available everywhere via Rostrum Records.

Buy/Stream Come As You Are