HIGHWAY DROPS NEW SINGLE AND VIDEO FOR “JET” AND FEATURED IN NEW SUPREME CAMPAIGN
RISING SEATTLE RAPPER HIGHWAY DROPS OPULENT NEW SINGLE AND VIDEO FOR “JET”
CATCH HIGHWAY IN THE NEW SUPREME COLLECTION FEATURED IN THEM MAGAZINE
Rising Seattle rapper Highway releases single and video for “Jet”, a track that effortlessly summons the grandeur of his tarmac-strutting lifestyle via Victor Victor Worldwide/Geffen Records.
Alongside the slick single and video release you can also catch Highway in Supreme’s new collection with long time friend and collaborator Chito featured in THEM Magazine.
The track’s luxurious aesthetic is reflected in the tasteful, black-and-white video, which finds the 24-year-old cruising around Los Angeles. Highway gets introspective, visiting alleyways, fire escapes and rooftops to spit bars from his new track. Amidst expressive filters and splintering views is a young talent who is clearly coming into his own.
“Jet” follows quickly on the heels of “Sin City,” a sensual, sleek anthem that highlights the dynamic delivery which made his 2022 EP Livin Like That so irresistible. With tracks like “We Can Go,” “No Guitar,” “By Myself” and “Life Like That,” the project crystallized the buzz for the up-and-coming rapper.
While he might be a fresh face to some, Highway is a multi-dimensional producer and artist who on his way to flooding the scene with his unique talents. His debut major-label mixtape showcased an artist firmly tapped into the cultural zeitgeist, with the songwriting and production chops to make the work entirely his own. In 2022, Highway proved to be a breakout star. Now, with “Jet”, Highway celebrates his growing success and provides an intimate snapshot of life at the top.