IVE ANNOUNCE WORLDWIDE DEAL WITH COLUMBIA RECORDS STATESIDE & THE ORCHARD FOR EX-U.S. DISTRIBUTION
IN PARTNERSHIP WITH KOREAN LABEL STARSHIP ENTERTAINMENT & KAKAO ENTERTAINMENT AMERICA
NEW SINGLE “KITSCH” TODAY
As announced, K-pop phenomenon IVE have signed to Columbia Records in the United States and The Orchard for international distribution ex-U.S. Columbia has joined forces with IVE’s Korean label Starship Entertainment and Kakao Entertainment America to position the rapidly rising Seoul, South Korea girl group at the forefront of K-pop’s next generation. The first song “Kitsch,” under this newly minted deal.
IVE comprises six individual personalities and powerhouse talents, namely Gaeul, Liz, Leeseo, Rei, Wonyoung, and Yujin. Emerging as fan favorites, Wonyoung and Yujin initially achieved K-pop superstardom as members of Iz*One. In 2021, IVE exploded onto the global scene with their debut single “ELEVEN.” Upon release, it bowed in the Top 10 of the Billboard World Digital Song Sales Chart, clinched #1 on the Hot Trending Songs Chart, and staked out a spot on the Global 200 and Global Excl. US Charts for fourteen straight weeks. Two-pack single releases followed in 2022 with “LOVE DIVE” and “After LIKE” as the group surpassed 1 billion total streams and 1 billion YouTube views on a series of dynamic music videos. Chronicling their rapid rise, Forbes hailed them as “not only one of the hottest new acts in their home country, but as one of the most successful all-female vocal troupes in the world,” while Billboard noted “confidence is the key word of the group” and described them as “leading the contemporary K-pop scene.”
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