JORJA SMITH UNVEILS NEW SINGLE “LITTLE THINGS”
Further to returning last month with her intrepid and bold offering, “Try Me”, today Jorja returns once again with her high-octane new single “Little Things”, available now globally via her independent label, FAMM.
Produced by P2J and New Machine, “Little Things” is flirty and energetic, and with a video to match, it’s all about the spontaneity of being out, spotting someone you like, and seeing what happens. “The song is pretty self explanatory, I had a lil concoction – rum, ting and a magnum. When we started creating this song I was just imagining hearing this walking into a party and seeing someone I’d had my eye on. It’s fun!” – Jorja says of the single.
Speaking on the inspiration behind the video, British Director Bolade Banjo states that it’s all to do with “A snog with someone you’re crushing on… The lyrics and instrumental were very much dedicated to the direction of the video, it was about finding the stylistic language that made sense. Speaking with Jorja about how she wanted to approach this it became apparent; “Little Things” was within itself…”
Shot in Peckham, London, the accompanying video also features a cameo from British rapper Headie One, and follows the story of a young couple in lust, interjected with live interviews from party goers enjoying their night; leaning into rave culture from the 80s till present day.
In addition to the audio release, the single also arrives alongside a 7-inch, limited edition vinyl, available to purchase exclusively via Jorja’s online store HERE
Of the many British voices in music today, Jorja is among the most commanding, writing at a pitch of intensity and urgency that few can match. Over the past five and half years, since the release of her critically acclaimed debut album Lost & Found, she has been celebrated unanimously across the world for her evocative song-writing, powerful delivery, pure emotion and unbridled talent as a young woman navigating her way through life and in 2021 was the year Jorja’s hiatus from music was broken. Enter Be Right Back, the holding space between the sensation that was Lost & Found, and her next project. Be Right Back was born from playing, jamming, free-styling, and sounding out what Jorja had been on the edge of expressing all her life. It was a project entirely for her fans. “Be Right Back did exactly what I wanted it to do. It was a little waiting room so people knew I was coming back.”
And come back she did – entering a chapter of her return to music that’s certain to draw in and intoxicate Jorja’s fans and new listeners alike. And what has changed for her, in the five years since Lost & Found dominated the charts and the soundscape? “I like this world that I’ve just come into. And I’m still figuring things out. Always figuring things out.” Jorja says. “This is the first time I’m putting stuff out there that I can connect with right now.” Over the last few years, it’s been a reflective and transformative step into her mid twenties for her. She’s been able to step into herself and evolve as a songwriter and a woman despite an ever-changing musical landscape.
While she recognizes that the global pandemic has been completely devastating, she acknowledges that it allowed her to stay still, to come more into herself, and to be more in control of the person she is, and of her musical output. Like some of the legendary musicians that came before her, Jorja is looking at the chaos and disorder in the world right now with resourceful, refined eyes, and she sees the glorious opportunity and enormous responsibility that affords. Listen on to “Little Things” in wonder.
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