PRINCE SWANNY SHARES “NO LOOKING BACK”

SWANOLOGY LP DROPS OCT. 14

Trinidad & Tobago dancehall don Prince Swanny has shared the audio and visuals for “No Looking Back,” the latest single from his forthcoming album, Swanology (ZTEKK/Equity Distribution).

Swanny, known for popularizing the TriniBad dancehall movement, speaks candidly about his personal situation and current circumstances on the track, which was produced by rising Trinidadian producer Trini Baby.

“No Looking Back” arrives on what had been planned as the release date for Swanology. However, due to unforeseen circumstances, the drop was postponed, with the album now slated for release on Oct. 14. (Pre-save HERE). The project is Prince Swanny’s second album, following 2021’s Serenity, and the first dancehall project under Equity Distribution (EQ), the new indie distribution company from Roc Nation.

With over 240 million YouTube views and 247,000 monthly listeners on Spotify, Prince Swanny is one of the Caribbean’s most popular young artists. The 24-year-old known to fans as Swan Dann put TriniBad on the map with hits like “Go Fi Dem” and “Dreams,” heralding the arrival of Trinidad & Tobago’s fresh, youthful and sometimes controversial spin on Jamaica’s dancehall sound and culture. Swanny’s growing profile has earned him the attention of Drake, Burna Boy, Bobby Shmurda, Kodak Black, Sean Paul, Yo Gotti, Trinidad James and Popcaan, each of whom have shared or endorsed his music on social media.

Launched in 2019 by Roc Nation, Equity Distribution is a global music distribution platform that helps artists distribute their music worldwide while empowering them to maintain ownership of their masters. Alicia Keys, Kelly Rowland, Tokischa and Fat Joe are among the acts currently working with Equity to release their music.

“No Looking Back” is the fourth single from Swanology. “Govern,” a street anthem produced by Chady Beatz, was issued in July; “Against The World,” produced by 47 On Da Beat, dropped in August; and “Shake” featuring Skillibeng was released earlier this month.

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