DEBUT SINGLE & VIDEO “NUMB” WITH TORY LANEZ PREMIERES TODAY
Fish Grease/ Interscope Records is thrilled to announce the signing of North Philadelphia-bred singer/songwriter/guitarist Brianna Cash. Delivering a one-of-a-kind fusion of R&B, soul, and hip-hop, the 27-year-old artist has released “Numb” — a spellbinding new song and video with Toronto rapper Tory Lanez.
Discovered by A-list producer Andrew “Pop” Wansel (Rihanna, Ariana Grande, Nicki Minaj), Cash brings her subtle yet stunning vocals and soul-baring songwriting to each moment of “Numb.” With its throwback beats and sleek production, “Numb” also reveals the potent mix of raw passion and effortless sophistication at the heart of Cash’s music.
Pop: “Me and Brianna were already friends so us making music together happened organically. Being in the studio with her is like being in detention with the homies; You’re supposed to be disciplined and getting your work done but it’s really 90 percent jokes and fuckery. After a few times of that I knew I had to sign her. When I first worked on this song in Philly with Kennedi Lykken, I knew it was special. Brianna coming into it made it even more personal and when we all heard her voice on it, we knew it was gonna be her single.”
Born Brianna Castro, Cash got her start playing in the school band and singing in the church choir. By the age of 15 she’d started writing her own songs, mining inspiration from artists like Stevie Wonder and Lauryn Hill (whose MTV Unplugged special prompted Cash to pick up the acoustic guitar). Soon after linking up with Wansel (who later paved the way for her signing to Fish Grease/ Interscope), she lent her hypnotic vocals to tracks like Tory Lanez’s “Question Is” and landed on The FADER’s list of “5 Artists Ready To Be Philadelphia’s Next Champion.”
As shown on past releases like “Handsome” (a poignant and powerful song written after the death of her boyfriend), Cash brings an uncompromising honesty to each piece of music she creates. “People go back to their [favorite artist’s] first album for everything,” she says. “I want my first album to be like, ‘Oh shit, she came out the gate with some fire. A REAL classic.’ Gotta set the bar for myself to do better.”