Advance Notice of Global Debut: Artura – The Full Force of McLaren

  • All-new, High-Performance Hybrid McLaren supercar makes its global debut at 19:01 EST on Tuesday February 16, 2021
  • More than five decades of McLaren experience and expertise in super-lightweight engineering and racing technology concentrated into one next-generation supercar
  • Artura revealed in showcase coming from McLaren’s headquarters in Woking, England, featuring brand personalities and full information about McLaren’s first series-production High-Performance Hybrid
  • Go to to register interest and save the date
  • Preview of new Artura live at from 04:00 EST February 10

The all-new McLaren Artura will make its global debut at 19:01 EST on Tuesday, February 16, in a spectacular showcase coming from McLaren’s headquarters in Woking, England.

This first opportunity to see the new High-Performance Hybrid supercar, in detail and in action, will feature McLaren brand personalities giving key information about the Artura, plus an interactive Q&A session. Streamed online at to engage customers and McLaren enthusiasts worldwide, the Artura reveal experience will be available on McLaren channels following the 19:01 EST reveal event for those who miss it.

Concentrating the full force of McLaren’s expertise in race and road car engineering into one ground-breaking, next-generation High-Performance Hybrid supercar, the Artura is new in every respect. Powered by an all-new hybrid powertrain that features an all-new V6 engine and with the new McLaren Carbon Lightweight Architecture at its core, the Artura is another compelling example of McLaren’s commitment to super-lightweight engineering to deliver outstanding levels of thrilling performance, driver engagement and efficiency.

Ahead of the full global reveal, preview footage of the McLaren Artura will be live at from 04:00 EST on February 10.