King Von – “Crazy Story Pt. 3”

With his dramatic delivery and artful attention to detail, King Von is quickly building a reputation as one of rap’s best storytellers. Concluding a narrative from his breakout single, Von shares “Crazy Story Pt. 3,” his new video.

In last year’s “Crazy Story,” a runaway hit that established Von as one of Chicago’s most exciting emcees (48.5 million views), Von told a tale of a heist gone wrong, stopping the action right at the most suspenseful moment. In “Pt. 3,” he delivers the thrilling conclusion, in which he narrowly escapes a hairy situation with his life, and later gets revenge on those who wronged him. Directed by JMP, the video brings Von’s words to life with cinematic flair, capturing every detail and painting a grim portrait of the realities of street life.

“Crazy Story Pt. 3” was a highlight from Grandson, Vol. 1, Von’s 2019 debut mixtape. Building off a series of buzzing singles and guest appearances, Grandson, Vol. 1 paints a compelling portrait of the Only The Family signee, providing insight into his family upbringing, his stints in prison, and his grappling with rap fame. The new tape brings the gripping drill narratives for which Von is known, but also finds the rapper embracing new styles and modes on singles like the darkly romantic  “F*ck Yo Man“ and the spritely confident “No Flaws.“ Featuring appearances from Von’s OTF brethren Lil Durk (on “Crazy Story Pt. 2“) and Booka600, Grandson, Vol. 1 is available to stream everywhere via Only The Family/EMPIRE.

More recently, Von assembled with his OTF crew for some standout verses on Family Over Everything, the recent Only The Family label mixtape, and earlier this month, he collaborated with Sada Baby on “Pressin“ (3.1 million views). Stay tuned for much more from King Von in the coming weeks.