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ELAINE TEAMS UP WITH BLXCKIE FOR NEW SINGLE “LOVING YOU”

Pretoria artist Elaine teams up with fellow South African powerhouse rapper Blxckie for her new song “Loving You” out now. The single produced by Herc & Zeke is a reintroduction for the 23-year-old singer/songwriter as she steps into her new era and takes a page out of her heritage, switching languages between English and Zulu throughout the upbeat track. Listen to the new single HERE.
 
“Loving You” follows the release of Elaine’s previous track “Fading Away”. After making appearances at NYFW at the ADVISRY show as well as performing at Knockdown Center for Everyday Ppl and Sol Village at SOB’s in NYC last year, Elaine is staying busy and says she’s making sure she takes South Africa on her back. With dreamy singles like “Deja Vu”, and “Shine”, the anticipation for her forthcoming EP continues to grow beyond expectation. Named one of HYPEBEAST’s R&B Artists To Watch in 2022 as well as ESSENCE’s 21 Artists To Watch in 2021, Elaine has quickly proven to be a creative sensation and breath of fresh air in contemporary R&B. The gifted young artist fuses soulful roots with modern tones to concoct a genuinely distinctive new sound.
 
Now boasting over 134M streams across all platforms and video views on YT covering her growing body of work, Elaine made history with her debut with 2019’s Elements. The 7-song certified-platinum collection blends mellow yet sweet R&B melodies with hints of trap-inspired moodiness and catapulted Elaine to becoming the first independent female artist to ever reach #1 on the Apple Music Sub-Saharan African charts. The EP featured singles like “You’re the One” and “NAME”. You can hear tracks from Elaine like “Shine” featured on ‘Best Man: The Final Chapters’, “Right Now” in Netflix’s Young, Famous & African series, and “When We’re Alone”, featured in BET’s series Sacrificefeaturing Paula Patton. Elaine continues to work on her music that will discuss newfound independence as she aims to shed light on South Africa’s burgeoning music scene. Following her previous performances including Afrochella last December, Elaine is ready to show the world what she’s made of.
 
For those based in New York, Elaine will be performing at Dumbo House Brooklyn on March 30th for the Amplify Session, Across The Pond R&B concert on May 6th, as well as this year’s SXSW. Fans can follow Elaine on socials for ticket information. For now, stay tuned and enjoy “Loving You” with Blxckie!

LISTEN/STREAM “LOVING YOU”
Amazon | Apple Music | Audiomack | ITunes | Soundcloud | Spotify | TIDAL | YouTube Music | YouTube

CONNECT WITH ELAINE:
Instagram | Twitter | YouTube