Each sneaker features a handmade upper constructed by Helen in her Studio in London, UK and then assembled to the Zig Kinetica II bottom here at Reebok’s Boston Sample Room.
Kirkum’s first Advanced Concepts collaboration back in 2019 was focused on recreating the Sole Fury. The design team found pairs of old/secondhand shoes that inspired the Sole Fury to reconstruct a brand new design. This included used pairs of the Ventilator (initial Sole Fury inspiration), and also “Split Tooled” shoes like the Instapump Fury, RunR.96 and Opus 3D. Kirkum used her signature “sneaker collaging” process to break them down, tear them apart, and use pieces from each of the five models to create her final concepts.
Fast forward to her current Advanced Concepts, Kirkum used only left over materials from the previous project to create a new upper for Zig Kinetica II. The Advanced Concept Helen Kirkum Zig Kinetica II pairs will be limited to 20 pairs (Size US9 / UK8 / EU 42 only), and available via her website for 350 Pounds.