CPOP Announces Plans to Enter Cryptocurrency Market

Pop Culture Group Co., Ltd. (“CPOP” or the “Company”) (Nasdaq: CPOP), a leading company in Chinese cultural content industry, announced its plan to enter the cryptocurrency sector, with specific initiatives planned to launch in July 2025. The move aims to integrate innovative cryptocurrency payment solutions into the Company’s core business ecosystem.

Pop Culture will venture into the cryptocurrency realm primarily based on the following core value propositions:

1. Efficient Payment Ecosystem: The low transaction costs and rapid settlement characteristics of cryptocurrencies will enhance the efficiency of the Company’s global ticketing and merchandise payment systems.
2. Scenario Integration Potential: The adaptability of cryptocurrency technology enables seamless integration across various Company operations, including offline events, digital collectibles, and artist fan economies.
3. Technological Innovation Advantage: The unique consensus mechanisms and scalable architecture of cryptocurrencies align with the Company’s ongoing digital transformation, providing a foundation for long-term innovation and growth.

Mr. Huang, CEO of Pop Culture, stated: “The technological architecture and token-based economic model of cryptocurrencies demonstrate significant commercial application value. Their efficient on-chain transaction processing capabilities and compatibility with diverse consumer scenarios will be instrumental in building the next generation of cultural consumption infrastructure. This strategic move is not only an optimization of asset allocation but also an important foundation for shaping the future cultural technology ecosystem.”