DND RELEASES “TOO GOOD,” PRODUCED BY PHARRELL WILLIAMS — FIRST SINGLE UNDER NEW DEAL WITH 10K PROJECTS / ATLANTIC MUSIC GROUP
Do Not Disturb released “Too Good” a new single produced by Pharrell Williams. It’s the group’s first release since signing with 10K Projects/ Atlantic Music Group, and DND performed it live for the first time tonight on Univision’s Premios Juventud, broadcast from Marbella, Spain.
The single ties together three firsts for DND: a new song from Pharrell Williams, a new label home at 10K Projects/ Atlantic Music Group, and the song’s first live performance on one of Latin music’s biggest award shows.
“Too Good” leans into DND’s chemistry as a five-piece, with a pop hook built for the stage. It’s the first release under the group’s new deal, with more music expected to follow.
“We’ve spent the last few years preparing for this moment and building toward this global project. It was important for us to find the right partners—people who truly understood our vision and believed in where we wanted to take it. We found that with 10K Projects and Atlantic Music Group, and I’m so happy we’re finally here and starting this journey together,” said Rebeca León.
DND performed “Too Good” live for the first time tonight during Premios Juventud, putting the song in front of millions of Univision viewers as the group kicked off its run with 10K Projects/ Atlantic Music Group.
DND was formed through a partnership between Lionfish Entertainment and Pharrell Williams. The group’s five members come from different countries and backgrounds, brought together around a shared vision for Latin pop — spanning music, choreography, fashion, and performance.

