IMPRINT

IMPRINT

JAYMIN GETS IN HIS FEELINGS IN CINEMATIC NEW VIDEO FOR “ROLLIN”

Some feelings refuse to stay bottled up. Seattle-born R&B rising star Jaymin gives those feelings a face in the striking new music video for his latest single “Rollin”, available now. Equal parts intimate, raw and cinematic, the black-and-white visual places Jaymin directly inside the emotional tension at the heart of the song, capturing the push and pull of wanting someone, losing your footing, and trying to make sense of what remains.

Rather than hiding behind cool detachment, Jaymin leans all the way into vulnerability. The visual unfolds like a relationship in fragments—glances, confrontations, distance and moments of connection—mirroring the song’s restless emotional rhythm. His commanding vocals carry the weight of someone wrestling with feelings that are too complicated to neatly resolve, while the visual’s stripped-back aesthetic leaves nowhere for those emotions to hide.

Released in August, “Rollin” has quickly become another standout in Jaymin’s rapidly expanding catalog, nearing half a million streams and earning early looks from Rated R&BVIBE, 1883 Magazine and EARMILK, which praised the track as a “cathartic R&B banger.” The song further establishes what is becoming a defining quality of Jaymin’s artistry: he makes emotional honesty feel effortless, never sacrificing melody, sensuality or replay value in the process.

Jaymin, Warner Records, New Music, Music

The “Rollin” visual arrives just days before Jaymin unveils his highly anticipated new EP, STATIC, due September 18 via Warner Records. The project finds the young artist navigating the uncomfortable space between desire and doubt, intimacy and independence, and knowing when to hold on versus when to let go. Across the project, Jaymin refuses the emotional armor that has become so familiar in modern R&B, instead allowing himself to be complicated, romantic and completely human.

“Rollin” follows “Proud,” Jaymin’s July single that takes an equally introspective look at the mistakes capable of fracturing a relationship. Produced by Hollywood Cole (Isaiah Rashad, Jack Harlow) and Ayex (Trippie Redd, Wallie the Sensei), the deeply grooving track turns accountability into an essential ingredient of love and earned early support from Sleeping On Gems and Rated R&B.

Together, “Proud” and “Rollin” signal a new chapter for Jaymin—one built around emotional transparency without losing the confidence and sensuality that make his music so compelling. The songs build on the foundation of his acclaimed debut EP Sweet Nothings, which introduced Jaymin’s distinct perspective on contemporary R&B and delivered his breakout record “Something Real,” now surpassing 14 million global streams, alongside fan favorites “WaMu,” “HELP!” and “88.”

Since then, Jaymin has continued to turn heads across music and culture. Named one of Complex’s 2026 R&B Artists to Watch, he has earned recognition from BET, Billboard, okayplayer and Seattle Mag, with the latter praising his ability to “reintroduce romance, emotional presence, and intentionality to modern R&B.” He has also received early co-signs from Victoria Monét and Kehlani, further cementing his place among the emerging artists reshaping the genre.

Beyond his own catalog, Jaymin is steadily expanding his creative universe through collaborations with some of contemporary R&B’s most forward-thinking voices, including Sango on “SETTLE,” Girlfriend on “All U Need” and rjtheweirdo on “Loud Silence.”

With STATIC just around the corner, Jaymin isn’t simply making R&B for people who have been in love. He’s making music for anyone who has ever been caught rollin’ through the memories, replaying the conversation, questioning what went wrong—and still wanting something real.

Jaymin, Warner Records, New Music, Music

FOLLOW JAYMIN

Instagram | TikTok | YouTube | Spotify | Apple Music