adidas Originals and Simone Rocha Introduce their Fall/Winter 2026 Collection
adidas Originals and Simone Rocha present their Fall/Winter 2026 collection, marking the beginning of an ongoing collaboration between the London-based fashion house and adidas. First introduced during the Simone Rocha Autumn/Winter 2026 runway show in London, the collection reinterprets adidas Originals’ iconic design language through Rocha’s distinctive exploration of femininity, craft and materiality.
Established in 2010 by Irish designer Simone Rocha, the house has developed a singular creative identity. Operating across ready-to-wear womenswear, menswear and accessories, it approaches collaboration as an extension of Rocha’s practice, creating considered exchanges that bring together distinct perspectives while remaining rooted in its own design language.
The partnership with adidas Originals reflects this approach, reimagining sporting archetypes through expressive construction, proportion and embellishment. Signature adidas silhouettes are transformed through Simone Rocha’s lens, balancing function with ornament and utility with romance.
“Sportswear is something I’ve wanted to explore for a long time,” says Simone Rocha, founder & creative director. “What interested me about working with adidas Originals was the opportunity to bring my own design language to something with such a strong identity. It was never about changing what already exists, but about revealing another perspective. The collection feels very authentic to both of us.”
This is perhaps most evident in the three reimagined adidas Originals track tops. The Firebird is reworked in a cropped silhouette and exaggerated volume, the Beckenbauer is transformed with a tulle underlay that reshapes its familiar form, while the Superstar is reinterpreted with puffed sleeves.
A frilled dress, skirt and trousers recast familiar sportswear codes through the house’s distinctive approach to silhouette and materiality, while fitted leotards become a second skin and classic T-shirts balance practicality with refinement. Accessories continue this exchange through a custom Trefoil brooch and hair clip, where the adidas Originals logo is reimagined with diamanté and pearl-inspired embellishment. Knee-high football socks carry the same detailing, while the classic adidas Airline bag in broderie anglaise completes the collection.
The footwear offering continues this exploration across three silhouettes: the SR Taekwondo Ballerina, the SR Climacool and the SR Japan Fuzzy Slip On. Each style reinterprets an adidas Originals icon through Simone Rocha’s design language. The SR Taekwondo Ballerina transforms the signature Three Stripes with ribbon lacing, finished with pearl-inspired and diamanté embellishment at the toe. The SR Climacool reimagines the performance runner as a Mary Jane, combining a leather upper with a cut-out tongue and sculptural heel counter. The SR Japan Fuzzy Slip On reworks the archival silhouette with a pony hair-effect upper, an open heel and Three Stripes rendered as pearl-like sculptural detailing.
Photographed by Justine Kurland, the campaign unfolds as a single tableau vivant, bringing together multiple narratives within one image. Individual moments and gestures sit within a broader collective scene, reflecting the dialogue between intimacy and community that runs throughout the collection. The accompanying film expands on this perspective, moving from quiet, closely observed portraits to reveal the wider landscape of shared experience.
The adidas Originals by Simone Rocha Fall/Winter 2026 collection launches globally on 10 September and will be available via CONFIRMED, adidas.com, adidas stores, Simone Rocha stores, simonerocha.com and selected retailers.