BIA HOSTS SINGLE RELEASE PARTY & JOINS LIVESTREAM WITH VIRAL CREATOR N3ON FOR HER NEW SPORTS ANTHEM “WE ON GO”

Multi-platinum rapper and global star BIA lit up the night as she hosted an exclusive celebration for the release of her high-energy anthem, “WE ON GO”. Prior to the event, BIA partnered with viral content-creator N3on on a livestream to build momentum leading up to the party and amplify the single.

Held at Keys West Hollywood in Los Angeles, the event brought out artists, industry partners, and influencers to honor the synergy of music, culture, and women’s sports. BIA took center stage with a fiery live performance of “WE ON GO.” The two-story event featured dynamic music by Nitrane & Orator and even a surprise appearance by artist Black Fortune, cementing the night as a cultural moment uniting music and sport.

Ahead of the party, BIA joined N3on – one of the most influential young streamers in the digital space – on stream, as they shopped at Guillermo Andrade’s 424 on Melrose where BIA styled N3on for a party outfit. The two then were on the edge of their seats watching the NBA playoff game at BADMAASH where N3on showed BIA some incredible Indian food and connected their fanbases on live to maximize viewership impact. Known for his high-energy personality, unfiltered humor, and viral commentary, N3on captured behind-the-scenes moments and an exclusive sit-down with BIA regarding her new track and 2025 era.

“WE ON GO” delivers a bold, bass-driven sound that captures the adrenaline and ambition behind championship moments. The track debuted alongside promotional marquee campaigns for the NCAA Women’s Final Four and will be featured in WNBA broadcasts, spotlight reels, and more throughout the season.

“This track is all about power, passion, and never backing down—everything the NCAA Women’s Final Four and the WNBA represent,” said BIA. “I’m honored to help soundtrack the movement and celebrate women who are dominating on and off the court.”

“WE ON GO” is now available on all major streaming platforms HERE and check out her new music video “fine shyt” with DDG.