GRAMMY-winning artist/producer Hit-Boy links with Peezy for new single “Wheel of Fortune”
3x GRAMMY Award-winning artist and producer Hit-Boy has shared his third solo release of the year, “Wheel of Fortune” featuring Detroit rap staple Peezy — out now alongside a From The Block performance. The new single follows a run of back-to-back video releases, including ““What’s the Deal?”, marking Hit-Boy’s first-ever independent drop, and last week’s “Eat Couch” featuring Spank Nitti James. The new From The Block set finds the bi-coastal duo trading playful bars in front of Dover Street Market’s LA Flagship store over a signature bouncy West Coast beat produced by Hit-Boy himself. Blending Peezy‘s gritty Detroit style with SoCal sonics, Hit-Boy delivers a braggadocios verse in celebration of his newfound independence (“I take a sip and spin the bottle, it’s like Wheel of Fortune / I spent $4k on this fit and my bitch is gorgeous”).
“Wheel of Fortune” is the latest release in the wake of a major turning point for Hit-Boy, who recently linked up with his close friend and collaborator Jay-Z, who helped him exit his 18-year publishing deal late last month. On his creative freedom, Hit-Boy shares, “I’ve never felt more empowered as an artist… after 20 years in the game, I feel like I’m just getting started”. Hit-Boy has spent the past two decades serving as one of the music industry’s most sought-after producers, boasting an impressive roster of credits spanning from the crafting of Pop smash hits for icons like Beyoncé, Rihanna, and Ariana Grande, to producing countless hit records for Hip-Hop heavyweights like Nas (helping secure his only GRAMMY win for King’s Disease – Best Rap Album), Kendrick Lamar, and Jay Z, who Hit-Boy is the sole producer to gift a Diamond record to for “N***as In Paris”. With the next chapter of his career officially underway, Hit-Boy is embracing his role as an all-around creative and artist while hitting a hard reset and amplifying his creative freedom.
Beyond his decorated prowess behind the boards, Hit-Boy is a formidable rapper and songwriter in his own right, having recorded and released seven mixtapes and numerous collaborative albums including recent full-length projects with The Alchemist and his father Big Hit (Black & Whites), LaRussell (RENT PAID) and BlueBucksClan (Biggest Out The West). Hit-Boy‘s name has become synonymous with Hip-Hop culture at large and he has widely been credited for shaping the landscape of its sound within the West Coast, infusing the region with a modern-day bounce through hit tracks like Nipsey Hussle and Roddy Ricch‘s “Racks In The Middle”, as well as Billboard-charting Pop records from Beyoncé‘s “TEXAS HOLD ‘EM” to Justin Bieber‘s “Right Here” (feat. Drake).
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