KYLIE COSMETICS INTRODUCES NEW PALETTE FOR SOFT TO BOLD SMOKEY EYE LOOKS

Kylie Cosmetics is excited to add a NEW Smokey Palette ($32) to the brand’s palette collection. Featuring highly pigmented, cool-toned shades for creating soft-to-bold smokey eye looks, this ten-pan palette contains a variety of matte, shimmer, and metallic finishes. The velvety-smooth, easily blendable formulas deliver one-swipe color payoff, and are clean*, vegan**, talc-free***, and paraben free***.

Shades:
● Mist (pale cream matte)
● Muse (cool light brown matte)
● Stellar (light champagne shimmer)
● Coal (cool deep brown matte)
● Moon (taupe shimmer)
● Fog (light gray matte)
● Aluminum (sheer silver metallic)
● Gunmetal (charcoal shimmer)
● Ash (dark gray matte)
● Snooze (charcoal matte)

Consumer Results
● 100% say the formulas are soft and velvety smooth.
● 100% say it’s super blendable, easily buildable, and doesn’t get patchy or chalky.
● 100% say the formulas are very pigmented and deliver one swipe color payoff.
● 100% say the shades are easy to layer and use together.
● 100% say it’s weightless, comfortable, and crease-resistant.
● 100% say the result is smooth, highly pigmented eye looks.
● 95% say the product doesn’t need a base.
● 91% say the color doesn’t fade and stays put all day.
*Consumer test conducted with 22 women between 18 to 69 years, product use for 21 days