Kelow Latesha – “Not You Then Who/” (Directed by TylerBStudios)
Tip-Toeing Through Sunflowers With Several Friends in a FADER-Premiered Video, the DMV Diva Brings a Highlight from Her TSA Deluxe Project to Life with Vivid Color and Irresistible Attitude
Radiating an otherworldly self-confidence with every action she takes, Kelow LaTesha is firmly in control of her artistic vision. Bringing her unique vibe to the pastoral countryside, Kelow shares “Not You Then Who?,” her latest music video. A lurching trap nursery rhyme marked by subsonic bass and creeping piano, “Not You Then Who?” is a celebration of beauty in all its forms and a rallying cry for everyone who needs to feel great about themselves. “Drippin’ like Fiji, Palmer like Keke/I am a glock, you are a BB/You with a fake? You can’t meet me/They some actors like on TV,” rhymes Kelow.
“I wanted this video to celebrate beauty, and to emphasize how it comes in all shapes and sizes,” says Kelow. “The casting process was so much fun. It was such a hot day when we filmed this video, but we were just coolin’.”
In the video, premiered by The FADER, Kelow and her friends traipse through a field of sunflowers to the beat of the music–the artist’s hair somehow matching the blue speckles on a white horse’s nose and the vibrant yellows of the sunflower bloom. Creative-directed by Kelow under her own BUTTA venture and directed by TylerBStudios, the video is a sun-drenched vision of body and mind positivity. “Not You Then Who?” can be found on TSA Deluxe, Kelow’s latest project.
A new and improved version of last year’s TSA, TSA Deluxe features three brand new songs, including the snap music-inspired “High Fashion,” and gives context to previously released highlights like “The Real Deal” and “Hammer Time”.
The most notable new highlight from TSA Deluxe is “PowerPuff Girls,” a fiery new posse cut. Dominated by a lurching, menacing bassline, “PowerPuff Girls” unites Kelow with two of the rap game’s fiercest femme fatales–Rico Nasty and LightSkinKeisha. Featuring an additional appearance from Black Fortune, TSA Deluxe is available to stream everywhere via Kelow’s own BUTTA venture.
Born in Prince George’s County, Maryland, Kelow’s music is heavily influenced by the DMV region’s hip-hop and go-go scenes. The rapper makes music that expresses her true self, her specific pen and mutating styles eluding broad categorization. Her music has earned praise from the likes of The Washington Post, The FADER, Pitchfork, HYPEBEAST, Def Pen, and others.
Stay tuned for much more from Kelow LaTesha in the coming weeks.
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